About Full Colour Branding
Since the 90s, Full Colour Badges has been a leading supplier of custom name badges, trophies, and awards. Today, as Full Colour Branding, we are your one-stop shop for creative, branded solutions. Our rebrand reflects how far we’ve come, expanding beyond badges and recognition products into the world of promotional merchandise, apparel, signage, and custom branding.
But rest assured: we still create the same high-quality, locally made name badges and trophies you know and love, just under a new name that captures everything we do.
Our legacy and vision
Founded as a family-owned Australian business, we have always stood for craftsmanship, service, and innovation. From our beginnings as a small trophy and name badge retailer in the early nineties to becoming a leading online supplier, we’ve spent decades helping Australian brands and organisations look professional and unified. Now part of the Signal Group, Full Colour Branding has the backing of a large corporate owner to broaden our offering, allowing us to provide more products and invest in innovative solutions and modern local manufacturing with the same care and attention you are used to.
Innovation at our heart
Innovation has always driven our success. What started with pioneering online ordering systems for name badges has grown into a fully equipped, creative production hub.
With advanced print and engraving technology, including laser cutting, UV printing, high-resolution colour systems, and Australia’s only in-house resin doming machine, we deliver products that are not only visually striking but built to last. Our warehouse and manufacturing automation systems help our in-house team refine designs, materials, and processes, ensuring your branding products meet the highest standards of precision and finish.
Customer-centric philosophy
At Full Colour Branding, customer experience is everything. We’re proud of the intuitive online platforms and ordering tools we’ve developed to make branding easy, whether you’re designing custom badges, reordering team awards, or launching a new merchandise line. Our philosophy is simple:
Make it easy to order
Deliver on time, every time
Provide friendly, responsive service
Offer lasting value
It’s this customer-first approach that’s kept us the go-to supplier for businesses, schools, and events across Australia for nearly 30 years.
Commitment to sustainability
We care about the planet as much as we care about your brand. Full Colour Branding is committed to sustainable practices across our production processes, sourcing, and materials. From eco-friendly packaging to responsibly sourced products, we’re continuously working to reduce our environmental footprint.
Learn more about our sustainability initiatives and how we make responsible branding choices below.
Our core range
Name Badges & ID
Custom name badges, ID cards, and staff identification solutions designed to enhance professionalism and brand recognition.
Awards & Trophies
Celebrate achievement with our premium selection of trophies, plaques, and engraved awards, ideal for corporate, school, or sporting recognition.
Promotional Products
Boost your visibility with high-quality branded merchandise, uniforms and apparel, and lifestyle products that make a lasting impression.
After something more specialised?
Through our sister company, The Signal Group, we offer fully customised solutions for premium, high-volume, or bespoke orders. From tailored product design and sourcing to dedicated account management and branded ordering portals, we make it simple to create exactly what your business needs, at scale.
Contact The Signal Group to discuss your custom project.
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Custom Products & Design
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Personalise Service & Account Manager
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Premium Specification
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Sourcing Service
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Dedicated Ordering Portals